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      11-21-2012, 05:11 PM   #1
EenyBear
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M color/colour band meaning

I had wondered about the blue/purple/red stripes in the M logo and if there was any reason for them.
Spoiler alert: if you mix blue and red... you get purple!
This may be old news but I just ran across this explanation and thought it was worth repeating.
Source: Horatiu Boeriu (blog):
Let's talk about the ///M logo, the three stripes that make M branded cars even more recognizable.

The first Red stripe represented Texaco, the famous American oil retail brand, who had partnered with BMW during the early days of M racing. Blue represented BMW and Bavarian region. The purple was used to represent the partnership and to allow for a nice transition between the two colors, blending as some may call it.

Once the BMW/Texaco partnership ended, BMW had to buy out Texaco for the rights to the red.

For those of you that are in the imaging or graphics field, here is something that I dug out, the color names and codes used in the ///M stripes:

Pantone:
Blue — Pantone Process Blue
Purple — Pantone 268
Red — Pantone Warm Red

Paint:
blue violett GLASURIT-BMW 4000
light blue GLASURIT-BMW 5002
red GLASURIT-BMW 353

RGB:
Blue — 0 138 201 (Hex: 008AC9)
Purple — 43 17 90 (Hex: 2B115A)
Red — 241 26 34 (Hex: F11A22)

Pantone = color process (order) used by printing shops to define colors.

Paint = in this case it is refering to a GLASURIT paint code. Or a specific mix of auto paints.

RGB = Red, Green, Blue. The same process your computer monitor or TV uses to make colors.
Interesting, no?
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      11-22-2012, 12:16 AM   #2
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I knew this already, but thanks for sharing with everyone else! I originally read about it in one of the Roundel magazines back in the day
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      11-22-2012, 11:44 AM   #3
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Link to original article on BMWBLOG:

http://www.bmwblog.com/2009/04/13/hi...ors-explained/
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      11-22-2012, 02:00 PM   #4
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Quote:
Originally Posted by SD Z4MR View Post
Link to original article on BMWBLOG:

http://www.bmwblog.com/2009/04/13/hi...ors-explained/
Yep that's it.
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      11-22-2012, 03:25 PM   #5
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I looked this up a while back so I could get the colors right in forza
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      11-22-2012, 08:37 PM   #6
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Quote:
Originally Posted by psygnosis
I looked this up a while back so I could get the colors right in forza
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