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I don't get why this is such a hard concept to grasp. From a corporate perspective, the decision on whether or not to build a low-volume model like the M Coupe/Roadster comes down to cost per unit to build. The easiest way to keep such costs down is use the existing parts bin from the outgoing M3. The added cost of modifying the M3 parts to fit is not as insignificant as everyone keeps saying -it was a matter of make the car work without any additional tooling/development, or skip making it altogether.
Yes, any Bubba with a hacksaw and a blow torch will be able to "git'er done" - but Bubba's got none of the concerns of a multinational corporate entity. Fitting it was possible, but it wasn't practical from their perspective.
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