Quote:
Originally Posted by vicj
No friends, there will NOT be an M version. BMW lost a fortune building the M version of the Z4. They just didn't sell nearly well enough. The problem was price vs. identity. At $50,000 and up, the two-seat sports car market is basically OWNED by Porsche, with the Vette hanging tough. A lot of guys spending that money on their 'dream', or even 'crises' car are going to spend it on the brand they think everyone ELSE will think is cool. Not necessarily the best car for the money. It's a shame, but it's also true.
BMW developed the M version of the Z4 because of the "overwhelming" demand from enthusiasts, you'll recall, but then many of those enthusiasts didn't pony up to the bar with the cash when they came out.
Also remember, that the twin turbo version of the new Z4 will cost almost what a Z4M cost before. To make an M version, they'd have to use the V8 probably, pushing the price well into the high 60's. Not going to happen.
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it's too bad... my only BMW option it looks like next time is the M3 convert.... problem is, it's heavy, on paper it is slower that the Z4M, and has two extra seats i don't want or need.... looks more and more like a boxster S next time around.